Life is way too short to not work at a place you love. At the Integer Group, we’ve created an environment based on the beliefs that there are no challenges that can’t be met, no problems that can’t be solved, and no conventions that can’t be broken. Creating groundbreaking work that drives sales and wins awards is what we strive for on every project, every brand, and for every client.
We have an exciting opportunity for an Analytics Manager. The Analytics Manager is responsible for supporting the design, development and execution of cross-channel marketing campaigns and analysis as well as contributing to the overall Integer Analytics Practice. Responsibilities include:
- Contribute to defining agency analytic service offering
- Cultivating strong business relationships with industry partners
- Set-up, Execute, Measure and Analyze programs in support of cross-channel marketing efforts
- Identifying new opportunities within clients for measurement and analytics solutions
- Develop process and systems that standardize and automate reporting
- Insight generation based on measurement reporting and analysis
- Contributing to strategic analyses which address business and client issues
- Developing advanced tagging strategies for measuring attribution and capturing multi-channel campaign performance across: social, mobile, digital and offline channels
- Provide Point –of-view on a variety of marketing research
- Provide data analysis and recommendations to a wide variety of audiences
- Conduct in-depth analysis of trends and historic performance at both the individual list and customer segment level
- Contribute to the measurement and metric evaluations for existing accounts and new business proposals
- Work with internal and external business partners to maintain integrity, quality and security of marketing data and information systems
- Managing data and processes for marketing campaigns
- Performing proactive and reactive analyses to ensure data integrity
- Provide input on data architectures for capturing and using information
- Developing complex queries to support data extracts for marketing campaigns, which involves collaborating with internal and external clients to develop effective and efficient execution
- Participating in analytics proposals and strategies to present to clients
Think you have what it takes? Qualifications include:
- MS/MA in Statistics, Quantitative methods, Math, Computer Science, or Marketing or applicable experience
- 3-5 years’ experience in marketing analysis, digital, CRM analytics
- Knowledge of various Databases, SAS or SPSS, and SQL a must
- Thorough understanding of online marketing and web metrics and Big Data sets
- Knowledge of database design, applications, and data flows
- Deep knowledge of various measurement technologies such as: website traffic analytics software (tagging and log file based) such as Omniture (SiteCatalyst), Google Analytics, WebTrends, CoreMetrics
- Deep knowledge of ad serving platforms such as: DoubleClick/DART, Atlas, Eyeblaster etc.
- In-depth knowledge of integrated marketing and CRM disciplines (including primary research, online advertising, customer segmentation, targeting, direct marketing, customer care)
- Possession of excellent written, oral communication, project management and presentation skills. Ability to present complex data reports, financial analyses, and statistics in a simple and clear way
- Proven ability to interact with senior management and clients, understand corporate strategy, and present actionable findings
- Ability to successfully manage interaction with internal and external clients and work independently and within a team environment with integrity, professionalism, collaboration and dependability
- Ability to effectively manage and grow direct reports
So. You should work with us. You’ll love it. Need more proof? We were named in the top 25 best Medium-sized companies to work for in the USA for the last seven years by the Great Place to Work Institute Inc (www.greatplacetowork.com).
The Integer Group is one of the world’s fastest growing and leading retail and promotional marketing agencies. We’ve got offices all over the world and we’re still growing.
We’re also a part of TBWAWorldwide, itself part of Omnicom Group, Inc. You may have heard of it. If not, it means we’re a part of a leading global-marketing and corporate-communications company with some sweet benefits.
The Integer Group is an Equal Opportunity Employer.
